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Inauguration of ‘Logitech Express Store in Gulshan’

C.B.Desk: Logitech designs products that have an everyday place in people’s lives, connecting them to the digital experiences they care about. We bring people together through gaming, video, digital content, work and learning, helping them pursue their passions so they can create, achieve and enjoy more.

In 1981, Logitech was founded in the village of Apples, Switzerland, by Daniel Borel, Pierluigi Zappacosta and Giacomo Marini. It was named as such because of the software background of the three founders – a mix of logi (short for the French “logiciel”) and tech (“technologie”). The startup was based in a farm building – the Swiss equivalent of a Silicon Valley garage. Shortly after, another office was opened in the U.S. at the now-famous 165 University Avenue, Palo Alto, an address that has developed a reputation for being good luck after housing start-ups like Logitech, PayPal and Google. Today, shares of Logitech International S.A. are listed on both the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI).

With decades of success built around the burgeoning PC market, Logitech Bangladesh has attempted to implement a turnaround with the creation of Logitech Express Store. The presence of such an retail store is to ensure that people can experience the range of Logitech peripherals under one roof at one of the most convenient and a prominent location at Global IT Park, 10 Taher Tower, Shop No: 219 (1st Floor), Gushan-2, Dhaka.

Logitech Express Store has been opened for public on 11th August, 2022.

The public is invited to celebrate the occasion by experiencing Logitech products experience. Celebrated social media personalities including Don Sumdany, Shohag360, PC Builders, and ATC graced the occasion. Along with entire Logitech Bangladesh team including Logitech South Asia frontier Markets Head Partha Ghosh and Marketing Manager Priyank Mandiratta.

Partha Ghosh informed that Logitech officially started journey in Bangladesh Market in 2010 with its first official distributor Computer Source. He also emphasized on the fact that  people can now visit this location to experience the best of Logitech products across categories to help improve productivity or excel in eSports with world leading PC Gaming portfolio.

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